Press Releases

Applications Open for Keep NZ Beautiful and The Coca-Cola Foundation Community Recycling Initiatives

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MEDIA RELEASE: 29 January, 2015Keep New Zealand Beautiful is today calling for applications for its nationwide Beverage Container Recycling Community Grants Programme.    The programme supported by The Coca-Cola Foundation, now in its third year, will see a major injection of additional funds to help local communities put in place initiatives to increase beverage container recycling.The Coca-Cola Foundation has provided $163,000 (USD)

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Powerade Drops New Power Play Flavour to Unsuspecting Cricket Fans

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MEDIA RELEASE: 23 January, 2015Powerade started the year with a bang this January, after a team of abseilers descended from the heights of Eden Park stadium to distribute a new limited edition flavour of the sports drink to cricket fans as part of Powerade’s latest campaign. The new 750ml mandarin drink, Powerade Power Play, has been created to celebrate Powerade’s sponsorship of NZ Cricket and the BLACKCAPS, and features the New Zealand

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Coca-Cola Releases 2013/2014 Global Sustainability Report

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Report Highlights Progress on Comprehensive 2020 Sustainability Goals with a Focus on Women, Water and Well-being Atlanta, Sept. 30, 2014 — The Coca-Cola Company today released its 11th annual Sustainability Report highlighting the progress the Coca-Cola system made in 2013 against the 2020 sustainability goals announced last year. “Coca-Cola can only be as healthy, vibrant and resilient as the communities we proudly serve around the

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New Organic Juice Range to Hit Kiwi Cafes

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MEDIA RELEASE: 13 August, 2014www.mostbeverages.co.nzKiwi cafes are introducing a new face to their beverage mix – MOST still and sparkling organic juices.The new product range is aimed at ensuring customers have the choice of a product that’s certified organic.The inspiration for the name came from the philosophy that you get out what you put in – a belief about making the MOST of life.“At MOST, we believe in creating simple products that are made

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Coca-Cola Launches a New Feel-Good Campaign Encouraging Kiwis to Create Happiness for Others

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MEDIA RELEASE: 31 July, 2014Coca Cola’s new campaign, “Make Someone Happy”, is encouraging consumers to put smiles on other people’s faces by doing something a little unexpected and spontaneous every day.The inspiration for “Make Someone Happy” is part of Coca Cola’s Open Happiness communications strategy, and is aimed at encouraging Kiwi’s to share moments of happiness with others. Heidi Somerville, Coca Cola Marketing Manager, says they

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Steven Adams and The All Blacks to Mentor Up-and-Coming Athletes

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MEDIA RELEASE: 16 July, 2014Ten young sportspeople are off to join some of New Zealand’s top sporting talent at an elite breakthrough academy for up-and-coming athletes.Kicking off in three weeks, the Powerade Breakthrough Academy is a day long programme where aspiring Kiwi athletes have a unique opportunity to receive one-on-one mentoring from top national sportspeople and industry experts.Basketball star Steven Adams, as well as

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Pua Magasiva Takes a Spin as Move60 Ambassador

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MEDIA RELEASE: 9 July, 2014 Popular actor, radio announcer and fitness advocate, Pua Magasiva, was today announced as an Ambassador for the Move60 programme. Move60 is an initiative from Coca-Cola in partnership with BikeNZ and the Foundation for Youth Development (FYD) that encourages teens to be active for 60 minutes a day.Recent research released by the University of Auckland reports that only 32% of teens aged 15 to 19 meet the physical

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Powerade Helps New Zealanders Meet Their Fitness Goals

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MEDIA RELEASE: 20 May, 2014Leading sports brand Powerade is kicking off its latest campaign, born from the new brand slogan “Performance Is Everything”, with the launch of a new TVC featuring the All Blacks performing at their best in their famous black jersey.The TVC features Liam Messam, Beauden Barrett and Julian Savea as they battle through tough wet weather conditions to score a winning try, with the voiceover, “water has its place on the

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Introducing the New Sugar-Free LIFT PLUS ZERO

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MEDIA RELEASE: 19 May, 2014Following the success of the launch of LIFT PLUS GREEN to the New Zealand Market in 2013, an energy drink fuelled by natural caffeine, LIFT PLUS has announced it will add a third player to mix, with the launch of the new sugar-free LIFT PLUS ZERO.The new drink has retained the same great taste and maximum energy hit of the popular LIFT PLUS, but with the added benefit of zero sugar.“Despite having the second highest

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